D

The email and SMS marketing automation platform for e-commerce

From $39/moFree TrialBest for: small
8
out of 10
Overall Score
Visit Drip

Last updated: January 2025

About Drip

Drip is an e-commerce-focused email marketing platform with powerful segmentation and personalization. Known for deep e-commerce integrations and visual workflow builder.

Pros & Cons

Pros

  • Excellent e-commerce automation
  • Visual workflow builder
  • Deep Shopify integration
  • Good personalization options
  • Revenue attribution

Cons

  • Expensive for small lists
  • No free tier
  • Limited outside e-commerce
  • Fewer templates

Who is Drip for?

Perfect for

  • E-commerce stores
  • Shopify merchants
  • Revenue-focused marketing

Not ideal for

  • Non-e-commerce businesses
  • Small lists on budget
  • Simple newsletter needs

Key Features

Automation
Templates
Segmentation
Ab Testing
Landing Pages
Transactional Emails
Ecommerce Features
Form Builder
Free Subscribers
0
Emails Per Month
Unlimited

Expert Verdict

Drip is a strong contender in its category. It excels in exceptional ease of use and comprehensive feature set and outstanding customer support. We particularly recommend it for e-commerce stores.

Based on our hands-on evaluation
Final Score:8/10

Ready to try Drip?

Start your free trial today and see why Drip is trusted by thousands of businesses.

Free trial available
Top rated tool

* We may earn an affiliate commission when you visit Drip through our links. This doesn't affect our ratings or reviews.

Frequently Asked Questions

The value of Drip depends on your specific needs. Check our detailed pricing section and "Who is it for" section to see if it aligns with your requirements and budget.
Please check the pricing section above for current free trial availability. Trial terms may change, so we recommend visiting the official website for the most up-to-date information.
We've listed comparable email marketing tools in the "Compare with Alternatives" section. Each alternative has similar capabilities but may excel in different areas.
Check the "Who is Drip for" section to see if small businesses are among the recommended user groups. We also indicate team size recommendations in our review.
Use our comparison feature to see detailed side-by-side comparisons with similar tools. We evaluate features, pricing, ease of use, and customer support for fair comparisons.

Detailed Ratings

Ease of Use8/10
Features8/10
Value for Money7/10
Customer Support8/10
Overall Score
8/10

Pricing

Paid Subscription

Starting from $39/month

Free Trial Available

Try before you buy

Best for:

startupsmb

Team size:

small

About This Review

S

Sarah Miller

Marketing Technology Specialist

Digital marketing veteran. Tested 200+ marketing tools.

Last updated: January 10, 2025