K

Keap

CRM & Sales

CRM and automation for small businesses

From $159/moFree TrialBest for: small
6.5
out of 10
Overall Score
Visit Keap

Last updated: January 2025

About Keap

Keap (formerly Infusionsoft) combines CRM with marketing automation and e-commerce features. Designed for small businesses wanting all-in-one solution.

Pros & Cons

Pros

  • Powerful marketing automation
  • Built-in payments and invoicing
  • Good for service businesses
  • All-in-one platform
  • Strong campaign builder

Cons

  • Expensive for what you get
  • Steep learning curve
  • Interface can be clunky
  • Many features feel dated

Who is Keap for?

Perfect for

  • Service-based small businesses
  • Coaches and consultants
  • Teams wanting CRM + marketing + payments

Not ideal for

  • Budget-conscious businesses
  • Teams wanting modern UI
  • Simple CRM needs

Key Features

Contact Management
Deal Pipeline
Email Tracking
Email Templates
Sales Automation
Reporting
Mobile App
Api Access
Lead Scoring
Telephony

Expert Verdict

Keap is a solid option worth considering. It excels in comprehensive feature set. However, there's room for improvement in user interface and pricing. We particularly recommend it for service-based small businesses.

Based on our hands-on evaluation
Final Score:6.5/10

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Frequently Asked Questions

The value of Keap depends on your specific needs. Check our detailed pricing section and "Who is it for" section to see if it aligns with your requirements and budget.
Please check the pricing section above for current free trial availability. Trial terms may change, so we recommend visiting the official website for the most up-to-date information.
We've listed comparable crm & sales tools in the "Compare with Alternatives" section. Each alternative has similar capabilities but may excel in different areas.
Check the "Who is Keap for" section to see if small businesses are among the recommended user groups. We also indicate team size recommendations in our review.
Use our comparison feature to see detailed side-by-side comparisons with similar tools. We evaluate features, pricing, ease of use, and customer support for fair comparisons.

Detailed Ratings

Ease of Use6/10
Features8/10
Value for Money5/10
Customer Support7/10
Overall Score
6.5/10

Pricing

Paid Subscription

Starting from $159/month

Free Trial Available

Try before you buy

Best for:

smb

Team size:

small

About This Review

S

Sarah Miller

Marketing Technology Specialist

Digital marketing veteran. Tested 200+ marketing tools.

Last updated: January 10, 2025

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