Ghost vs WordPress.com: Which Is Better in 2026?

A detailed comparison to help you choose the right website builders tool for your needs.

Our Pick: Ghost (by a slight margin)

Ghost edges out with a slightly higher rating (8 vs 7.5)

Quick Comparison

Aspect
G
Ghost(Winner)
W
WordPress.com
Overall Rating
8/10
7.5/10
Starting Price
$9/mo
$4/mo
Free Plan
Free Trial
Best For
solo
any
Ease of Use
8/10
7/10
Features
7/10
8/10
Value for Money
8/10
7/10
Support
7/10
7/10

Overview

Ghost is an open-source publishing platform focused on professional blogging and newsletters. Popular among writers, journalists, and publications.

WordPress.com is the hosted version of WordPress, offering managed hosting with the world's most popular CMS. Different from self-hosted WordPress.org.

Pricing Comparison

Better value: WordPress.com
G

Ghost

Pricing ModelFreemium
Starting Price$9/mo
Free Trial
Free Tier
W

WordPress.com

Better Value
Pricing ModelFreemium
Starting Price$4/mo
Free Trial
Free Tier

Features Comparison

FeatureGhostWordPress.com
Drag Drop
Limited
Ecommerce
Business+ plans
Blogging
Custom Code
Business+ plans
Seo Features
Membership
Paid plans
Cms Features
Animations
Via plugins
Templates
50+
Thousands
Custom Domain
Paid plans

0

features unique to Ghost

0

features unique to WordPress.com

Pros & Cons

G

Ghost

Pros

  • Beautiful default themes
  • Built-in memberships/subscriptions
  • Newsletter features included
  • Fast and lightweight
  • Open source (self-host free)

Cons

  • Primarily for publishing
  • Limited page building
  • Fewer themes than WordPress
  • Technical for self-hosting
W

WordPress.com

Pros

  • WordPress power, managed hosting
  • Thousands of themes available
  • Strong blogging features
  • Plugin access on higher tiers
  • Good SEO capabilities

Cons

  • Confusing vs WordPress.org
  • Plugins need Business plan
  • Less flexible than self-hosted
  • Can get expensive

The Verdict: Ghost Edges Out

This was a close comparison, but Ghost edges out WordPress.com with a slightly higher overall rating of 8/10 versus 7.5/10. Both are solid choices, but Ghost offers a marginally better overall package.

Ghost's advantages include Beautiful default themes and Built-in memberships/subscriptions, though WordPress.com counters with WordPress power, managed hosting and Thousands of themes available.

Our recommendation: We give the slight edge to Ghost, but don't count out WordPress.com if its specific strengths align better with your needs.

Choose Ghost if you...

  • • Need professional bloggers
  • • Need newsletter creators
  • • Need publications and magazines

Choose WordPress.com if you...

  • • Need bloggers and writers
  • • Need those wanting wordpress without hosting hassle
  • • Need content-heavy sites

Ready to Get Started?

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

Ghost vs WordPress.com FAQ

Based on our evaluation, Ghost has a slight edge with an overall rating of 8/10. However, the best choice depends on your specific needs and use case.
Yes, WordPress.com is more affordable with plans starting at $4/month, compared to $9/month for the other.
Ghost scores higher in ease of use (8/10) compared to WordPress.com (7/10).
Yes, migration between Ghost and WordPress.com is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
Both tools can work for small teams. Ghost is best for solo teams while WordPress.com suits any teams.
For startups, consider your growth trajectory. Ghost offers a free tier which is great for bootstrapped startups.
Yes, each tool has unique strengths. Ghost excels at: Professional bloggers, Newsletter creators. WordPress.com is better for: Bloggers and writers, Those wanting WordPress without hosting hassle. Review our detailed feature comparison above.
Both tools have similar support ratings at 7/10.
Ghost offers better value for money with a rating of 8/10 compared to WordPress.com's 7/10.
Consider switching if WordPress.com's strengths (Bloggers and writers) align better with your current needs. However, factor in migration effort and learning curve before making the switch.