Ghost vs Webflow: Which Is Better in 2026?

A detailed comparison to help you choose the right website builders tool for your needs.

Our Pick: Webflow (by a slight margin)

Webflow edges out with a slightly higher rating (8.5 vs 8)

Quick Comparison

Aspect
G
Ghost
W
Webflow(Winner)
Overall Rating
8/10
8.5/10
Starting Price
$9/mo
$14/mo
Free Plan
Free Trial
Best For
solo
small
Ease of Use
8/10
7/10
Features
7/10
10/10
Value for Money
8/10
7/10
Support
7/10
7/10

Overview

Ghost is an open-source publishing platform focused on professional blogging and newsletters. Popular among writers, journalists, and publications.

Webflow is a professional no-code website builder giving designers full control. Combines visual design with CMS power and hosting, producing clean, production-ready code.

Pricing Comparison

Better value: Ghost
G

Ghost

Better Value
Pricing ModelFreemium
Starting Price$9/mo
Free Trial
Free Tier
W

Webflow

Pricing ModelFreemium
Starting Price$14/mo
Free Trial
Free Tier

Features Comparison

Winner: Webflow
FeatureGhostWebflow
Drag Drop
Limited
Ecommerce
Blogging
Custom Code
Seo Features
Membership
Limited
Cms Features
Animations
Templates
50+
200+
Custom Domain

0

features unique to Ghost

2

features unique to Webflow

Pros & Cons

G

Ghost

Pros

  • Beautiful default themes
  • Built-in memberships/subscriptions
  • Newsletter features included
  • Fast and lightweight
  • Open source (self-host free)

Cons

  • Primarily for publishing
  • Limited page building
  • Fewer themes than WordPress
  • Technical for self-hosting
W

Webflow

Pros

  • Professional-grade design control
  • Clean, semantic code output
  • Powerful CMS and animations
  • No plugin dependencies
  • Great for designers

Cons

  • Steep learning curve
  • Expensive for multiple sites
  • CMS has limitations
  • E-commerce less mature

The Verdict: Webflow Edges Out

This was a close comparison, but Webflow edges out Ghost with a slightly higher overall rating of 8.5/10 versus 8/10. Both are solid choices, but Webflow offers a marginally better overall package.

Webflow's advantages include Professional-grade design control and Clean, semantic code output, though Ghost counters with Beautiful default themes and Built-in memberships/subscriptions.

Our recommendation: We give the slight edge to Webflow, but don't count out Ghost if its specific strengths align better with your needs.

Choose Ghost if you...

  • • Need professional bloggers
  • • Need newsletter creators
  • • Need publications and magazines

Choose Webflow if you...

  • • Need designers wanting code control
  • • Need marketing sites and portfolios
  • • Need agencies building client sites

Ready to Get Started?

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

Ghost vs Webflow FAQ

Based on our evaluation, Webflow has a slight edge with an overall rating of 8.5/10. However, the best choice depends on your specific needs and use case.
Yes, Ghost is more affordable with plans starting at $9/month, compared to $14/month for the other.
Ghost scores higher in ease of use (8/10) compared to Webflow (7/10).
Yes, migration between Ghost and Webflow is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
For small teams, Webflow is specifically designed for this use case. Consider your budget and specific feature needs when choosing.
For startups, consider your growth trajectory. Ghost offers a free tier which is great for bootstrapped startups.
Yes, each tool has unique strengths. Ghost excels at: Professional bloggers, Newsletter creators. Webflow is better for: Designers wanting code control, Marketing sites and portfolios. Review our detailed feature comparison above.
Both tools have similar support ratings at 7/10.
Ghost offers better value for money with a rating of 8/10 compared to Webflow's 7/10.
Consider switching if Webflow's strengths (Designers wanting code control) align better with your current needs. However, factor in migration effort and learning curve before making the switch.