SE Ranking vs Ubersuggest: Which Is Better in 2026?

A detailed comparison to help you choose the right seo & marketing tool for your needs.

Our Pick: SE Ranking

SE Ranking has a significantly higher overall rating (8 vs 7)

Quick Comparison

Aspect
S
SE Ranking(Winner)
U
Ubersuggest
Overall Rating
8/10
7/10
Starting Price
$44/mo
$12/mo
Free Plan
Free Trial
Best For
small
solo
Ease of Use
8/10
9/10
Features
8/10
6/10
Value for Money
9/10
9/10
Support
8/10
6/10

Overview

S

SE Ranking

SE Ranking offers comprehensive SEO tools at more affordable pricing. Great balance of features and value for growing businesses and agencies.

U

Ubersuggest

Ubersuggest is an affordable SEO tool by Neil Patel offering keyword research, site audits, and competitor analysis. Great free tier for beginners.

Pricing Comparison

Better value: Ubersuggest
S

SE Ranking

Pricing ModelPaid
Starting Price$44/mo
Free Trial
Free Tier
U

Ubersuggest

Better Value
Pricing ModelFreemium
Starting Price$12/mo
Free Trial
Free Tier

Features Comparison

Winner: SE Ranking
FeatureSE RankingUbersuggest
Keyword Research
Backlink Analysis
Limited
Rank Tracking
Site Audit
Competitor Analysis
Basic
Content Optimization
Local Seo
Ppc Tools
Projects
Unlimited
1-15
Keywords Tracked
250-20000
100-1000

2

features unique to SE Ranking

0

features unique to Ubersuggest

Pros & Cons

S

SE Ranking

Pros

  • Excellent value for money
  • Comprehensive feature set
  • Flexible pricing (pay per keyword)
  • Good white-label options
  • Solid rank tracking accuracy

Cons

  • Smaller backlink database
  • Interface not as polished
  • Less brand recognition
  • Some features feel basic
U

Ubersuggest

Pros

  • Very affordable (lifetime option)
  • Decent free tier
  • Good for keyword ideas
  • Chrome extension included
  • Easy to understand metrics

Cons

  • Limited backlink data
  • Smaller keyword database
  • Basic compared to premium tools
  • Support can be slow

The Verdict: SE Ranking Wins

After thorough evaluation, SE Ranking emerges as the clear winner in this comparison. With an overall rating of 8/10 compared to 7/10, it offers a noticeably better experience across most evaluation criteria.

SE Ranking particularly excels in Budget-conscious agencies and Freelance SEO consultants, making it the go-to choice for most users looking for a seo & marketing solution.

Our recommendation: We confidently recommend SE Ranking for most users. However, Ubersuggest remains a viable option if you specifically need beginners starting with seo.

Choose SE Ranking if you...

  • • Need budget-conscious agencies
  • • Need freelance seo consultants
  • • Need smbs wanting full toolkit

Choose Ubersuggest if you...

  • • Need beginners starting with seo
  • • Need small bloggers and creators
  • • Need budget-conscious individuals

Ready to Get Started?

Try SE RankingTry Ubersuggest

Read our full reviews:

SE Ranking Full ReviewUbersuggest Full Review

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

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SE Ranking vs Ubersuggest FAQ

Based on our evaluation, SE Ranking has a slight edge with an overall rating of 8/10. However, the best choice depends on your specific needs and use case.
Yes, Ubersuggest is more affordable with plans starting at $12/month, compared to $44/month for the other.
Ubersuggest scores higher in ease of use (9/10) compared to SE Ranking (8/10).
Yes, migration between SE Ranking and Ubersuggest is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
For small teams, SE Ranking is specifically designed for this use case. Consider your budget and specific feature needs when choosing.
For startups, consider your growth trajectory. Ubersuggest offers a free tier which is great for bootstrapped startups.
Yes, each tool has unique strengths. SE Ranking excels at: Budget-conscious agencies, Freelance SEO consultants. Ubersuggest is better for: Beginners starting with SEO, Small bloggers and creators. Review our detailed feature comparison above.
SE Ranking rates higher in customer support (8/10) compared to Ubersuggest (6/10).
Both tools offer similar value for money, each rated 9/10.
Consider switching if Ubersuggest's strengths (Beginners starting with SEO) align better with your current needs. However, factor in migration effort and learning curve before making the switch.