SE Ranking vs Serpstat: Which Is Better in 2026?
A detailed comparison to help you choose the right seo & marketing tool for your needs.
Our Pick: SE Ranking (by a slight margin)
SE Ranking edges out with a slightly higher rating (8 vs 7.5)
Quick Comparison
| Aspect | S SE Ranking(Winner) | S Serpstat |
|---|---|---|
| Overall Rating | 8/10 | 7.5/10 |
| Starting Price | $44/mo | $59/mo |
| Free Plan | ||
| Free Trial | ||
| Best For | small | small |
| Ease of Use | 8/10 | 7/10 |
| Features | 8/10 | 7/10 |
| Value for Money | 9/10 | 8/10 |
| Support | 8/10 | 7/10 |
Overview
SE Ranking offers comprehensive SEO tools at more affordable pricing. Great balance of features and value for growing businesses and agencies.
Serpstat is an all-in-one SEO platform from Ukraine offering solid features at competitive prices. Good alternative to bigger players.
Pricing Comparison
Better value: SE RankingSE Ranking
Better ValueSerpstat
Features Comparison
Winner: SE Ranking| Feature | SE Ranking | Serpstat |
|---|---|---|
| Keyword Research | ||
| Backlink Analysis | ||
| Rank Tracking | ||
| Site Audit | ||
| Competitor Analysis | ||
| Content Optimization | ||
| Local Seo | ||
| Ppc Tools | ||
| Projects | Unlimited | 2-unlimited |
| Keywords Tracked | 250-20000 | 500-15000 |
1
features unique to SE Ranking
0
features unique to Serpstat
Pros & Cons
SE Ranking
Pros
- Excellent value for money
- Comprehensive feature set
- Flexible pricing (pay per keyword)
- Good white-label options
- Solid rank tracking accuracy
Cons
- Smaller backlink database
- Interface not as polished
- Less brand recognition
- Some features feel basic
Serpstat
Pros
- Competitive pricing
- Decent feature coverage
- Good keyword clustering
- Team collaboration features
- API access included
Cons
- Smaller databases overall
- Interface can be confusing
- Less accurate than top tools
- Limited English support
The Verdict: SE Ranking Edges Out
This was a close comparison, but SE Ranking edges out Serpstat with a slightly higher overall rating of 8/10 versus 7.5/10. Both are solid choices, but SE Ranking offers a marginally better overall package.
SE Ranking's advantages include Excellent value for money and Comprehensive feature set, though Serpstat counters with Competitive pricing and Decent feature coverage.
Our recommendation: We give the slight edge to SE Ranking, but don't count out Serpstat if its specific strengths align better with your needs.
Choose SE Ranking if you...
- • Need budget-conscious agencies
- • Need freelance seo consultants
- • Need smbs wanting full toolkit
Choose Serpstat if you...
- • Need budget-conscious teams
- • Need eastern european markets
- • Need ppc and seo combo needs
Ready to Get Started?
Read our full reviews:
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