AWeber vs MailerLite: Which Is Better in 2026?

A detailed comparison to help you choose the right email marketing tool for your needs.

Our Pick: MailerLite

MailerLite has a significantly higher overall rating (8.5 vs 7.5)

Quick Comparison

Aspect
A
AWeber
M
MailerLite(Winner)
Overall Rating
7.5/10
8.5/10
Starting Price
$12.5/mo
$9/mo
Free Plan
Free Trial
Best For
solo
small
Ease of Use
8/10
10/10
Features
7/10
7/10
Value for Money
7/10
10/10
Support
9/10
8/10

Overview

A

AWeber

AWeber is one of the original email marketing platforms, known for reliability and great customer support. Strong choice for entrepreneurs and small businesses.

M

MailerLite

MailerLite is a user-friendly email marketing tool with excellent value. Offers website builder, landing pages, and automation at competitive prices.

Pricing Comparison

Better value: MailerLite
A

AWeber

Pricing ModelFreemium
Starting Price$12.5/mo
Free Trial
Free Tier
M

MailerLite

Better Value
Pricing ModelFreemium
Starting Price$9/mo
Free Trial
Free Tier

Features Comparison

FeatureAWeberMailerLite
Automation
Basic
Templates
Segmentation
Ab Testing
Landing Pages
Transactional Emails
Ecommerce Features
Basic
Basic
Form Builder
Free Subscribers
500
1000
Emails Per Month
3,000 free
12,000 free

0

features unique to AWeber

0

features unique to MailerLite

Pros & Cons

A

AWeber

Pros

  • Excellent customer support
  • Reliable deliverability
  • Free tier available
  • Easy to use
  • 700+ email templates

Cons

  • Interface feels dated
  • Limited automation
  • Fewer modern features
  • List management quirks
M

MailerLite

Pros

  • Excellent free tier (1,000 subscribers)
  • Beautiful, simple interface
  • Website builder included
  • Great value for money
  • Easy automation builder

Cons

  • Limited advanced features
  • Approval process for new accounts
  • Fewer integrations
  • Basic reporting

The Verdict: MailerLite Wins

After thorough evaluation, MailerLite emerges as the clear winner in this comparison. With an overall rating of 8.5/10 compared to 7.5/10, it offers a noticeably better experience across most evaluation criteria.

MailerLite particularly excels in Small businesses on budget and Content creators, making it the go-to choice for most users looking for a email marketing solution.

Our recommendation: We confidently recommend MailerLite for most users. However, AWeber remains a viable option if you specifically need small business owners.

Choose AWeber if you...

  • • Need small business owners
  • • Need those valuing reliability
  • • Need email marketing beginners

Choose MailerLite if you...

  • • Need small businesses on budget
  • • Need content creators
  • • Need those wanting simplicity

Ready to Get Started?

Try AWeberTry MailerLite

Read our full reviews:

AWeber Full ReviewMailerLite Full Review

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

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AWeber vs MailerLite FAQ

Based on our evaluation, MailerLite has a slight edge with an overall rating of 8.5/10. However, the best choice depends on your specific needs and use case.
Yes, MailerLite is more affordable with plans starting at $9/month, compared to $12.5/month for the other.
MailerLite scores higher in ease of use (10/10) compared to AWeber (8/10).
Yes, migration between AWeber and MailerLite is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
For small teams, MailerLite is specifically designed for this use case. Consider your budget and specific feature needs when choosing.
For startups, consider your growth trajectory. AWeber offers a free tier which is great for bootstrapped startups.
Yes, each tool has unique strengths. AWeber excels at: Small business owners, Those valuing reliability. MailerLite is better for: Small businesses on budget, Content creators. Review our detailed feature comparison above.
AWeber rates higher in customer support (9/10) compared to MailerLite (8/10).
MailerLite offers better value for money with a rating of 10/10 compared to AWeber's 7/10.
Consider switching if MailerLite's strengths (Small businesses on budget) align better with your current needs. However, factor in migration effort and learning curve before making the switch.