Salesforce vs Zoho CRM: Which Is Better in 2026?
A detailed comparison to help you choose the right crm & sales tool for your needs.
Our Pick: Salesforce (by a slight margin)
Salesforce edges out with a slightly higher rating (8 vs 7.5)
Quick Comparison
| Aspect | S Salesforce(Winner) | Z Zoho CRM |
|---|---|---|
| Overall Rating | 8/10 | 7.5/10 |
| Starting Price | $25/mo | $14/mo |
| Free Plan | ||
| Free Trial | ||
| Best For | large | medium |
| Ease of Use | 6/10 | 7/10 |
| Features | 10/10 | 8/10 |
| Value for Money | 6/10 | 9/10 |
| Support | 8/10 | 7/10 |
Overview
Salesforce is the enterprise CRM leader with unmatched customization, integrations, and scalability. Powers sales, service, and marketing for the world's largest companies.
Zoho CRM is part of the comprehensive Zoho suite, offering solid features at competitive pricing. Good balance of functionality and affordability.
Pricing Comparison
Better value: Zoho CRMSalesforce
Zoho CRM
Better ValueFeatures Comparison
| Feature | Salesforce | Zoho CRM |
|---|---|---|
| Contact Management | ||
| Deal Pipeline | ||
| Email Tracking | ||
| Email Templates | ||
| Sales Automation | ||
| Reporting | ||
| Mobile App | ||
| Api Access | ||
| Lead Scoring | ||
| Telephony | Via integration |
0
features unique to Salesforce
0
features unique to Zoho CRM
Pros & Cons
Salesforce
Pros
- Unmatched customization and flexibility
- Massive app marketplace (AppExchange)
- Enterprise-grade security and compliance
- Advanced reporting and AI features
- Industry-specific solutions available
Cons
- Steep learning curve
- Expensive, especially with add-ons
- Often requires admin/developer resources
- Can be overkill for small teams
Zoho CRM
Pros
- Excellent value for money
- Strong Zoho ecosystem integration
- Good automation capabilities
- Free tier available
- AI assistant (Zia) included
Cons
- Interface feels dated
- Customer support can be slow
- Learning curve for setup
- Some features buried in menus
The Verdict: Salesforce Edges Out
This was a close comparison, but Salesforce edges out Zoho CRM with a slightly higher overall rating of 8/10 versus 7.5/10. Both are solid choices, but Salesforce offers a marginally better overall package.
Salesforce's advantages include Unmatched customization and flexibility and Massive app marketplace (AppExchange), though Zoho CRM counters with Excellent value for money and Strong Zoho ecosystem integration.
Our recommendation: We give the slight edge to Salesforce, but don't count out Zoho CRM if its specific strengths align better with your needs.
Choose Salesforce if you...
- • Need enterprise sales organizations
- • Need companies with complex sales processes
- • Need organizations needing heavy customization
Choose Zoho CRM if you...
- • Need budget-conscious growing companies
- • Need teams already using zoho apps
- • Need smbs wanting feature-rich crm
Ready to Get Started?
Read our full reviews:
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