Insightly vs Salesforce: Which Is Better in 2026?

A detailed comparison to help you choose the right crm & sales tool for your needs.

Our Pick: Salesforce

Salesforce has a significantly higher overall rating (8 vs 7)

Quick Comparison

Aspect
I
Insightly
S
Salesforce(Winner)
Overall Rating
7/10
8/10
Starting Price
$29/mo
$25/mo
Free Plan
Free Trial
Best For
medium
large
Ease of Use
7/10
6/10
Features
7/10
10/10
Value for Money
7/10
6/10
Support
7/10
8/10

Overview

I

Insightly

Insightly combines CRM with project management, making it ideal for businesses that need to track deals through delivery. Good for service businesses.

S

Salesforce

Salesforce is the enterprise CRM leader with unmatched customization, integrations, and scalability. Powers sales, service, and marketing for the world's largest companies.

Pricing Comparison

Better value: Salesforce
I

Insightly

Pricing ModelFreemium
Starting Price$29/mo
Free Trial
Free Tier
S

Salesforce

Better Value
Pricing ModelPaid
Starting Price$25/mo
Free Trial
Free Tier

Features Comparison

Winner: Salesforce
FeatureInsightlySalesforce
Contact Management
Deal Pipeline
Email Tracking
Email Templates
Sales Automation
Basic
Reporting
Mobile App
Api Access
Lead Scoring
Telephony
Via integration

0

features unique to Insightly

1

features unique to Salesforce

Pros & Cons

I

Insightly

Pros

  • Built-in project management
  • Good for service businesses
  • Solid Gmail/Outlook integration
  • Free tier available
  • Relationship linking features

Cons

  • Interface feels dated
  • Limited automation
  • Customer support could be better
  • Mobile app needs improvement
S

Salesforce

Pros

  • Unmatched customization and flexibility
  • Massive app marketplace (AppExchange)
  • Enterprise-grade security and compliance
  • Advanced reporting and AI features
  • Industry-specific solutions available

Cons

  • Steep learning curve
  • Expensive, especially with add-ons
  • Often requires admin/developer resources
  • Can be overkill for small teams

The Verdict: Salesforce Wins

After thorough evaluation, Salesforce emerges as the clear winner in this comparison. With an overall rating of 8/10 compared to 7/10, it offers a noticeably better experience across most evaluation criteria.

Salesforce particularly excels in Enterprise sales organizations and Companies with complex sales processes, making it the go-to choice for most users looking for a crm & sales solution.

Our recommendation: We confidently recommend Salesforce for most users. However, Insightly remains a viable option if you specifically need service businesses (agencies, consultants).

Choose Insightly if you...

  • • Need service businesses (agencies, consultants)
  • • Need teams needing crm + pm combo
  • • Need small businesses wanting simplicity

Choose Salesforce if you...

  • • Need enterprise sales organizations
  • • Need companies with complex sales processes
  • • Need organizations needing heavy customization

Ready to Get Started?

Try InsightlyTry Salesforce

Read our full reviews:

Insightly Full ReviewSalesforce Full Review

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

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Insightly vs Salesforce FAQ

Based on our evaluation, Salesforce has a slight edge with an overall rating of 8/10. However, the best choice depends on your specific needs and use case.
Yes, Salesforce is more affordable with plans starting at $25/month, compared to $29/month for the other.
Insightly scores higher in ease of use (7/10) compared to Salesforce (6/10).
Yes, migration between Insightly and Salesforce is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
Both tools can work for small teams. Insightly is best for medium teams while Salesforce suits large teams.
For startups, consider your growth trajectory. Insightly offers a free tier which is great for bootstrapped startups.
Yes, each tool has unique strengths. Insightly excels at: Service businesses (agencies, consultants), Teams needing CRM + PM combo. Salesforce is better for: Enterprise sales organizations, Companies with complex sales processes. Review our detailed feature comparison above.
Salesforce rates higher in customer support (8/10) compared to Insightly (7/10).
Insightly offers better value for money with a rating of 7/10 compared to Salesforce's 6/10.
Consider switching if Salesforce's strengths (Enterprise sales organizations) align better with your current needs. However, factor in migration effort and learning curve before making the switch.