Close vs Salesforce: Which Is Better in 2026?

A detailed comparison to help you choose the right crm & sales tool for your needs.

Too Close to Call

Both tools are closely matched with similar overall ratings

Quick Comparison

Aspect
C
Close
S
Salesforce
Overall Rating
8/10
8/10
Starting Price
$49/mo
$25/mo
Free Plan
Free Trial
Best For
small
large
Ease of Use
8/10
6/10
Features
8/10
10/10
Value for Money
7/10
6/10
Support
9/10
8/10

Overview

C

Close

Close is a sales engagement CRM with powerful calling, email sequences, and pipeline management. Designed for inside sales teams focused on outbound.

S

Salesforce

Salesforce is the enterprise CRM leader with unmatched customization, integrations, and scalability. Powers sales, service, and marketing for the world's largest companies.

Pricing Comparison

Better value: Salesforce
C

Close

Pricing ModelPaid
Starting Price$49/mo
Free Trial
Free Tier
S

Salesforce

Better Value
Pricing ModelPaid
Starting Price$25/mo
Free Trial
Free Tier

Features Comparison

Winner: Salesforce
FeatureCloseSalesforce
Contact Management
Deal Pipeline
Email Tracking
Email Templates
Sales Automation
Reporting
Mobile App
Api Access
Lead Scoring
Telephony
Via integration

0

features unique to Close

1

features unique to Salesforce

Pros & Cons

C

Close

Pros

  • Best-in-class built-in calling
  • Powerful email sequences
  • Fast, responsive interface
  • Excellent for outbound sales
  • Great customer support

Cons

  • Higher starting price
  • Limited marketing features
  • Fewer integrations than others
  • Not ideal for inbound-focused teams
S

Salesforce

Pros

  • Unmatched customization and flexibility
  • Massive app marketplace (AppExchange)
  • Enterprise-grade security and compliance
  • Advanced reporting and AI features
  • Industry-specific solutions available

Cons

  • Steep learning curve
  • Expensive, especially with add-ons
  • Often requires admin/developer resources
  • Can be overkill for small teams

The Verdict: It's a Tie

Both Close and Salesforce are excellent crm & sales tools that deliver strong value. With nearly identical overall ratings, the choice between them comes down to your specific requirements rather than one being objectively better.

Close shines in outbound sales teams, while Salesforce excels at enterprise sales organizations. Consider trying both with their free trials to see which fits your workflow better.

Our recommendation: We recommend Close if you prioritize best-in-class built-in calling, and Salesforce if unmatched customization and flexibility matter more to you.

Choose Close if you...

  • • Need outbound sales teams
  • • Need startups doing cold outreach
  • • Need inside sales organizations

Choose Salesforce if you...

  • • Need enterprise sales organizations
  • • Need companies with complex sales processes
  • • Need organizations needing heavy customization

Ready to Get Started?

Try CloseTry Salesforce

Read our full reviews:

Close Full ReviewSalesforce Full Review

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

Related Comparisons

H
vs
S
HubSpot CRM vs Salesforce
S
vs
P
Salesforce vs Pipedrive
S
vs
Z
Salesforce vs Zoho CRM
H
vs
C
HubSpot CRM vs Close
S
vs
F
Salesforce vs Freshsales
S
vs
C
Salesforce vs Copper
View all CRM & Sales comparisons

Close vs Salesforce FAQ

Both Close and Salesforce are excellent choices with similar ratings. The better option depends on your specific requirements and preferences.
Yes, Salesforce is more affordable with plans starting at $25/month, compared to $49/month for the other.
Close scores higher in ease of use (8/10) compared to Salesforce (6/10).
Yes, migration between Close and Salesforce is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
For small teams, Close is specifically designed for this use case. Consider your budget and specific feature needs when choosing.
For startups, consider your growth trajectory. Both tools require paid plans, so factor pricing into your runway calculations.
Yes, each tool has unique strengths. Close excels at: Outbound sales teams, Startups doing cold outreach. Salesforce is better for: Enterprise sales organizations, Companies with complex sales processes. Review our detailed feature comparison above.
Close rates higher in customer support (9/10) compared to Salesforce (8/10).
Close offers better value for money with a rating of 7/10 compared to Salesforce's 6/10.
Consider switching if Salesforce's strengths (Enterprise sales organizations) align better with your current needs. However, factor in migration effort and learning curve before making the switch.