Amplitude vs PostHog: Which Is Better in 2026?

A detailed comparison to help you choose the right analytics tool for your needs.

Too Close to Call

Both tools are closely matched with similar overall ratings

Quick Comparison

Aspect
A
Amplitude
P
PostHog
Overall Rating
8.5/10
8.5/10
Starting Price
$49/mo
Free
Free Plan
Free Trial
Best For
large
medium
Ease of Use
7/10
7/10
Features
10/10
9/10
Value for Money
6/10
10/10
Support
8/10
7/10

Overview

A

Amplitude

Amplitude is an enterprise-grade product analytics platform known for behavioral analytics, experimentation, and customer data platform capabilities.

P

PostHog

PostHog is an open-source product analytics suite with event tracking, session recording, feature flags, and A/B testing. Can be self-hosted for full data control.

Pricing Comparison

Better value: PostHog
A

Amplitude

Pricing ModelFreemium
Starting Price$49/mo
Free Trial
Free Tier
P

PostHog

Better Value
Pricing ModelFreemium
Starting PriceFree
Free Trial
Free Tier

Features Comparison

Winner: PostHog
FeatureAmplitudePostHog
Web Analytics
Product Analytics
Heatmaps
Session Recording
Funnel Analysis
Privacy Focused
Self-host option
Real Time
Ab Testing
Data Retention
Varies by plan
Configurable
Custom Events

0

features unique to Amplitude

2

features unique to PostHog

Pros & Cons

A

Amplitude

Pros

  • Most powerful product analytics
  • Excellent cohort analysis
  • Built-in experimentation
  • Great for B2C apps
  • Generous free tier

Cons

  • Complex for small teams
  • Expensive at scale
  • Requires technical setup
  • Can be overkill
P

PostHog

Pros

  • Generous free tier
  • Open source, can self-host
  • All-in-one product analytics
  • Feature flags included
  • Session recording free

Cons

  • Self-hosting requires DevOps
  • UI not as polished
  • Can be complex to set up
  • Newer platform

The Verdict: It's a Tie

Both Amplitude and PostHog are excellent analytics tools that deliver strong value. With nearly identical overall ratings, the choice between them comes down to your specific requirements rather than one being objectively better.

Amplitude shines in product-led growth companies, while PostHog excels at startups wanting free analytics. Consider trying both with their free trials to see which fits your workflow better.

Our recommendation: We recommend Amplitude if you prioritize most powerful product analytics, and PostHog if generous free tier matter more to you.

Choose Amplitude if you...

  • • Need product-led growth companies
  • • Need b2c mobile and web apps
  • • Need enterprise product teams

Choose PostHog if you...

  • • Need startups wanting free analytics
  • • Need teams wanting data ownership
  • • Need product-led companies

Ready to Get Started?

Try AmplitudeTry PostHog

Read our full reviews:

Amplitude Full ReviewPostHog Full Review

* We may earn an affiliate commission when you visit these tools through our links. This doesn't affect our ratings or comparisons.

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Amplitude vs PostHog FAQ

Both Amplitude and PostHog are excellent choices with similar ratings. The better option depends on your specific requirements and preferences.
Yes, PostHog is more affordable with plans starting at $0/month, compared to $49/month for the other.
Both tools have similar ease of use ratings at 7/10.
Yes, migration between Amplitude and PostHog is possible. Most tools offer data export features. Check each tool's documentation for specific migration guides and import capabilities.
Both tools can work for small teams. Amplitude is best for large teams while PostHog suits medium teams.
For startups, consider your growth trajectory. Amplitude offers a free tier which is great for bootstrapped startups.
Yes, each tool has unique strengths. Amplitude excels at: Product-led growth companies, B2C mobile and web apps. PostHog is better for: Startups wanting free analytics, Teams wanting data ownership. Review our detailed feature comparison above.
Amplitude rates higher in customer support (8/10) compared to PostHog (7/10).
PostHog offers better value for money with a rating of 10/10 compared to Amplitude's 6/10.
Consider switching if PostHog's strengths (Startups wanting free analytics) align better with your current needs. However, factor in migration effort and learning curve before making the switch.